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A Tech Skeptic is a practical business owner who’s seen too many over-hyped tools waste time and money. You stick to what you know, preferring reliable, low-fuss systems over shiny new platforms. But this caution can mean missing out on tools that could genuinely save time, cut costs, or make life easier.
The fix? Start small, test in real-life situations, and choose tech that works for your team - not the other way round.
Spot the Signs
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You stick with manual processes because “they work fine”
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New tools feel more like disruption than improvement
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Past bad experiences make you wary of change
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Upgrades get delayed until something breaks
Outdated systems + missed efficiencies + slow adoption = Tech Treadmill
Change One Thing Right Now
Choose one repetitive task you or your team do every week. Search for a tool that could automate just that one thing and trial it for two weeks.
Keep or scrap based on results, not hype.
Clarity = momentum.
What's next?
You probably know what you need to change.
It’s hard to ask for help and can be tricky to step back to see the fix you need. Or maybe this Process Personality doesn’t quite sound like you.
Either way, we’re always happy to talk things through. No pressure, no big commitment. Just a quick chat to get some clarity.
